FinOps
Optimise technology. Maximise value. Eliminate waste.
Cortex Reply gives teams a clear view of their technology spend. Turning that clarity into lasting value.
Cloud spend is growing. AI spend is exploding. Visibility is struggling to keep up.
Three numbers every leader should be watching:
30%
of cloud spend is wastedCloud infrastructure spending crossed $675 billion globally in 2025. Yet 27% of it was wasted — a figure that has held between 27% and 32% every year since 2019.
98%
of organisations now manage AI spendYet many cannot get clear visibility into AI-related usage and cost. The challenge isn't whether you're tracking spend anymore. It's whether you understand what's driving it.
24x
growth in enterprise AI consumption expected by 2030Enterprise AI token consumption is expected to increase 24-fold by 2030, driving unprecedented demand for compute, cloud infrastructure, and governance.
Technology leaders are being asked to do more with clarity
You're being asked to move faster, scale further, and demonstrate greater business value than ever before. FinOps is no longer optional. It's strategic.
Why is your AI bill so difficult to explain?
The rise of tokens, models, and inference introduces entirely new cost drivers that traditional cloud governance was never designed to manage. Your old cost models don't work anymore.
Can you afford to scale this?
Cloud and AI consumption can grow exponentially, turning successful pilots into significant financial commitments almost overnight. Without FinOps discipline, you scale your costs before you scale your value.
Are you investing in the right things?
FinOps can no longer be an afterthought. Organisations need financial accountability and value considerations embedded into decision-making before costs are incurred.
How do you prove ROI?
Technology leaders are increasingly expected to demonstrate measurable business outcomes from cloud and AI investments. Spend without proof of value is a liability.
Organisations need more than cost optimisation. They need the capabilities, governance, and operating model required to maximise the value of cloud and AI investment
FinOps turns spend into an informed, value-led decision
FinOps brings technology, finance, and business teams together to improve visibility, accountability, and value from cloud and AI investments. It's not a tool. It's a discipline.
Visibility. FinOps gives your organisation the visibility to understand how and where technology is being consumed. Transparent spend is the foundation. Everything else builds from there.
Decisions. This transparency enables real-time, data-led decision-making on how to optimise usage for better performance and value. Good data changes behaviour.
Value. This ensures cloud and AI investment are aligned with business outcomes to maximise value and accelerate growth. Spend matters only if it delivers.
Our FinOps offerings
We help organisations build the capabilities required to maximise the value of cloud and AI investments. Whether you're establishing FinOps, scaling cloud operations, or governing AI investment, Cortex Reply provides the expertise, frameworks, and tools to accelerate value realisation.
FinOps Maturity Assessment
Understand your current capabilities, identify gaps, and define a roadmap for improvement. Key outcomes: current-state visibility, gap analysis, prioritised roadmap.
FinOps Capability Uplift
Establish the people, processes, governance, and operating model required for sustainable FinOps adoption. Key outcomes: operating model design, governance and policies, ways of working, team enablement.
Cost Saving Opportunity Identification
Identify what's driving cost across your cloud, AI, or a specific AI use case, with clear, prioritised recommendations to act on. Key outcomes: spend visibility and insights, optimisation recommendations, cost reduction roadmap.
FinOps for AI
Apply FinOps principles to AI workloads, ensuring visibility, accountability, and control across emerging AI cost models. Key outcomes: AI cost visibility, accountability and controls, AI governance, sustainable AI scaling.
AI for FinOps
Leverage AI-driven insights and automation to improve forecasting, optimisation, and decision-making at scale. Key outcomes: AI-driven forecasting, intelligent optimisation, automated insights, faster decision-making.
Ready to maximise the value of your cloud and AI investments?
Cloud and AI spending is accelerating. Without FinOps discipline, waste accelerates too. Whether you're establishing your first FinOps capability, scaling cloud operations, or governing new AI workloads, we can help you move faster with visibility and control.
Let's discuss what's possible for you.